Air India appointa The Aviation Management Limited (a TAM Group Company) as its General Sales Agent (GSA) for passenger sales in mainland China, effective 1 December 2025. Under this partnership, The Aviation Management Limited will manage reservations and ticketing, marketing initiatives, and comprehensive passenger sales services across the region, strengthening Air India’s presence in one of the world’s most important travel markets.
“We are happy to extend our partnership with the TAM Group into mainland China, which will help us to tap into opportunities in one of the world’s most important travel markets,” said Manish Puri, Head of Global Sales, Air India. “Their strong market knowledge and established distribution capabilities will support our growth plans, deepen customer outreach, and help us serve our customers and trade partners with greater convenience and confidence.”
The announcement follows Air India’s recent decision to resume non-stop flights between Delhi and Shanghai (PVG) starting 1 February 2026, nearly six years after the route was suspended. The airline also intends to launch non-stop Mumbai–Shanghai services in 2026, subject to regulatory approvals. Air India expects these restored routes to enhance connectivity and support bilateral exchanges across key sectors such as pharmaceuticals, technology, education, and broader economic cooperation between India and China.
Air India states that its expanding fleet and upgraded onboard experience, combined with TAM Group’s market expertise, will deliver a seamless and enhanced travel experience for passengers from mainland China. The airline currently operates non-stop flights to several destinations across Asia and offers convenient one-stop connections to major cities in Europe, the United States, and Canada through its hubs in Delhi and Mumbai.
