Six Flags and Aquarabia Qiddiya City, the inaugural assets of Qiddiya City, have appointed Think Strawberries as their official representative in India. This marks a significant milestone in their commitment to expand their presence and welcome guests from one of the fastest-growing travel markets.
Six Flags Qiddiya City is the first Six Flags theme park to be designed and built from the ground up outside North America since 1971. This unique park is set to offer an exciting entertainment offering with its unique theming spread across six immersive lands comprising 28 rides and attractions for thrill seekers and families. Six Flags Qiddiya City will be home to five record breaking rides including Falcons Flight – world’s tallest fastest and longest roller coaster, Iron Rattler – world’s tallest tilt coaster, Gyrospin – world’s tallest pendulum ride, Sirocco Tower – world’s tallest drop tower and Spitfire – world’s tallest inverted coaster.
Right next door lies the largest water theme park in the Middle East, Aquarabia Qiddiya City. Inspired by the wildlife in Saudi, Aquarabia offers an unparalleled unique experience to its visitors across 250,000 sqm, divided into eight zones that include 22 rides and experiences, with 20% being dry rides. Aquarabia will host the first-ever surf pool in Saudi – Surftopia, a wave pool for all ages – Amwaj Bay and world first experiences such as Aquaticar, a first-of-its-kind underwater ride in addition to record-breaking slides for the thrill seekers.
Under the agreement, Think Strawberries will handle trade, marketing and public relations services in India for both Six Flags and Aquarabia Qiddiya City. Think Strawberries has designed strategic marketing initiatives and comprehensive trade promotion plans and will be working closely with the trade partners on innovative initiatives to generate awareness and build the brand equity in the lead up to the opening.
This partnership specifically aligns with the vision of making Six Flags and Aquarabia Qiddiya City accessible and appealing to a diverse audience in the country. India’s flourishing economy and burgeoning middle class present a tremendous opportunity to tap into the nation’s increasing demand for leisure and entertainment experiences. As travel and tourism continue to evolve, the aim is to connect with Indian travelers seeking exciting family-friendly adventures and unique attractions.
“India is a pivotal market for Six Flags and Aquarabia Qiddiya City as we look to broaden our global footprint. We believe this partnership will allow us to create tailored offerings that resonate with the diverse preferences of Indian families, giving them the opportunity to experience the same iconic thrills and immersive lands that our visitors around the world enjoy. Think Strawberries brings a wealth of experience in travel representation and marketing within India,” said Brian Machamer, Park President of Six Flags and Aquarabia Qiddiya City.
“We are delighted to come on board as the India partner for Six Flags and Aquarabia Qiddiya City,” stated Munnmunn Marwah, COO, Think Strawberries. “This partnership underscores our commitment to bringing world-class entertainment to Indian travelers. We are looking forward to leveraging our expertise and network to showcase the unique and exciting experiences Six Flags and Aquarabia Qiddiya City have to offer to the world and ensure that Indian families can create unforgettable memories during their visits.”
