Jammu and Kashmir Tourism Department has announced the upcoming Kashmir Travel Mart 2026, scheduled to take place on April 14 and 15, with participation expected from around 250 stakeholders representing more than 20 states.
The initiative aims to bring together key players from across the travel and tourism ecosystem to promote the region’s diverse offerings and strengthen industry partnerships.
Designed as an immersive platform, the two-day event will showcase the region’s tourism potential through curated experiences such as craft safaris, destination tours and business-to-business (B2B) engagements. These activities will provide participants with a first-hand experience of the region’s culture, heritage and hospitality.
The event is part of ongoing efforts to enhance tourism linkages and reinforce the positioning of Kashmir as a leading global travel destination.
