Sabah Tourism has joined hands with TBO Academy (a product of TBO.com) to enhance destination awareness among travel agents while tapping on the Indian travel marketplace. This collaboration stems from Sabah Tourism’s trust in TBO Academy’s proven success with leading tourism boards, enhancing destination awareness especially among Indian travelers, and equipping travel agents with the knowledge to drive bookings effectively.
For years, TBO Academy, a globally recognized e-learning platform, has empowered travel agents and professionals to learn about global destinations through travel courses online and trending information available to learn more, sell more, and earn more eventually. This time, the travel-based e-learning platform is ready to promote Malaysia’s hidden travel gem, ‘Sabah,’through a comprehensive suite of travel products and booking services available on the TBO.com platform.
Discover Malaysia’s Hidden Gem: Sabah
Located in Malaysia Borneo, Sabah is an untouched paradise known for its pristine beaches, exotic wildlife, scenic islands, and rich cultural attractions. At its heart lies Kota Kinabalu, the bustling gateway to Sabah, offering a blend of modern amenities and natural beauty, including access to Mount Kinabalu, a UNESCO World Heritage Site. With vibrant communities, lush green landscapes, and idyllic seafront vistas, Kota Kinabalu serves as the perfect starting point for a unique Malaysian travel experience.
Sabah’s appeal to Indian travelers lies in its position as a cost-effective foreign destination offering a rich combination of beaches, islands, wildlife, and mountains, making it ideal for those seeking diverse experiences without breaking the budget.
Unlock New Booking Opportunities with Sabah
Through TBO Academy, travel agents gain in-depth knowledge of Sabah Tourism and accesscurated booking options on TBO.com.
“Sabah is an underexplored destination with immense potential,” said a spokesperson for TBO Academy. “Our mission is to raise awareness and connect travel agents with this incredible opportunity, allowing them to start offering this destination to Indian travelers.”
Substantial Increase of Indian Travelers in Sabah
Sabah has experienced a significant surge in Indian travelers, with visitor numbers rising from 6,000 in 2023 to 7,200+ between January and September 2024. This growth highlights Sabah’s potential as a key travel destination for Indian travelers, offering travel agents a lucrative opportunity to enhance outbound bookings.
TBO Academy: Empowering Travel Professionals
Recognizing Sabah’s untapped potential among Indian travelers, TBO Academy provides agents with the tools to master the destination. These resources include destination courses, blogs, itineraries, deals, and specialized training, all designed to build expertise and support booking success.
