As Malaysia gears up to welcome the world for Visit Malaysia Year 2026 (VMY2026), the Sabah Tourism Board (STB) unveils a comprehensive and strategic series of initiatives to bolster its presence in the Indian market, one of the fastest-growing source markets for Malaysian tourism. Recognizing India’s vast outbound potential and …
The Malaysian state of Sabah, long celebrated for its natural wonders, now takes centre stage as Asia’s new paradise for luxury and romantic holidays. With pristine islands, golden beaches, rainforest hideaways, world-class resorts, and rich cultures, the Malaysian state is fast emerging as a leading destination for discerning travellers seeking …
In a strategic initiative to boost travel to Sabah (Malaysia) from the high-potential India market, Thomas Cook (India) Limited, India’s premier omnichannel travel services provider, and its group company, SOTC Travel, have signed an agreement with Sabah Tourism Board. This strategic collaboration will ensure focus on growing Sabah’s visibility and …
Sabah Tourism Board (STB) is delighted to announce its participation in the highly anticipated Outbound Travel Mart (OTM) 2025, which will take place in Mumbai, India, from January 30 to February 1, 2025. Recognized as India’s leading outbound travel market, OTM provides a premier platform to connect global travel and …
Home to one of South East Asia’s highest peak, Mount Kinabalu, Malaysia’s Sabah region is keen to accelerate its India growth story. With the latest arrival figure available now, Sabah has shown robust growth from the Indian market. Sabah has received 7,249 Indian tourists during the January – September 2024 …
In a strategic move to capture the rapidly growing Indian outboundtravel market, Sabah Tourism Board partners with BlinkBrand Solutions to capture theoutbound potential of India. The partnership aims to position Sabah, Malaysia’s hidden gem, as an ideal destination forIndian travellers seeking pristine beaches, exotic wildlife, and diverse cultural experiencesoffering exotic …
