India’s premier travel trade exhibitions promises to bring together the best of the global and domestic travel industry under one roof. IITM continues to lead the way as the region’s most impactful platform for B2B tourism engagement.
IITM Pune: 27 – 29 November 2025
Venue: Expo Centre, Deccan College, Yerawada
IITM Hyderabad: 4 – 6 December 2025
Hall No. 2, HITEX Exhibition Centre, Kondapur Post
Now in its successful 26th year in these cities, IITM has emerged as India’s Biggest Travel Event, drawing participation from leading national and international tourism boards, travel operators, hospitality brands, technology providers, and other key stakeholders from the tourism ecosystem. With a focus on business networking, knowledge exchange, and destination promotion, both editions of IITM will host hosted buyers, travel trade professionals over three days of immersive interactions, workshops, and showcases.
Why India International Travel Mart?
India International Travel Mart (IITM) stands as one of India’s longest-running and most trusted travel trade shows. With over two decades of legacy, IITM has continually evolved to meet the dynamic needs of the tourism sector, offering a unique blend of business networking, knowledge exchange, and trade engagement.
Here is what makes it stand out:
Proven Legacy: IITM has successfully hosted over 200+ editions across major Indian cities, connecting the tourism industry with quality buyers and travel enthusiasts.
B2B Focus: IITM bridges the gap between destinations, B2B Destination Management Companies, hospitality products, and travel, making it the ideal launchpad for new destinations, travel products, and services.
IITM is where India’s travel story unfolds—city by city, connection by connection.
Mr. Sanjay Hakhu, Director, Sphere Travelmedia & Exhibitions, the organizers of IITM, said: “Over the years, India International Travel Mart has become a landmark event in India’s tourism calendar. “India International Travel Mart play a vital role in driving the growth of the tourism industry by creating direct engagement between destinations, travel brands, and buyers. They not only showcase emerging opportunities but also act as a catalyst for collaboration, knowledge exchange, and new business partnerships that help the industry thrive.”
Mr. Rohit Hangal, Director, Sphere Travelmedia & Exhibitions, added: “With Pune and Hyderabad being among India’s fastest growing travel and tourism markets, hosting the India International Travel Mart in these cities gives us an opportunity to bring together key stakeholders, promote new destinations, and create stronger networks for the industry. These editions underline our commitment to providing a robust platform for domestic and international participants to showcase, connect, and drive growth for India’s travel and tourism sector.”
The exhibitions will feature dedicated pavilions for domestic destinations, international tourism boards, luxury travel, experiential tourism, travel technology, and sustainable travel solutions—providing unmatched opportunities for networking and collaboration.
Why Invest in the Indian Tourism Market?
India’s tourism sector is not just growing—it is booming. Ranked among the top global travel markets, India presents a dynamic landscape of opportunities for investors, service providers, destination marketers, and technology enablers. Here is why now is the perfect time to invest:
Targeting High-Potential Indian Travel Market
Pune: Economic Market Profile
Pune, often referred to as the “Oxford of the East,” is one of India’s fastest-growing metropolitan regions, known for its thriving education, IT, automobile, and manufacturing sectors. The city’s strategic location near Mumbai, coupled with robust infrastructure, has made it a major hub for investment and innovation. Pune’s Gross District Domestic Product (GDDP) has consistently grown above the national average, reflecting strong industrial output and service sector expansion.
The city is home to large automotive clusters, housing global giants such as Tata Motors, Mercedes-Benz, and Volkswagen, alongside an extensive network of component manufacturers. The IT and IT-enabled services sector also has a strong base, with Hinjewadi IT Park hosting several multinational corporations. Pune has also emerged as a vibrant cultural and tourism destination, with its proximity to the Western Ghats, historical forts, and hill stations contributing to a growing leisure and MICE (Meetings, Incentives, Conferences, and Exhibitions) market. The rising affluence of its young professional workforce has further boosted domestic and outbound travel demand. With a growing international airport and improved connectivity, Pune is increasingly positioned as a significant market for both business and leisure tourism.
Hyderabad: Economic Market Profile
Hyderabad, the capital of Telangana, has transformed into one of India’s leading economic powerhouses, blending a rich cultural heritage with modern infrastructure and technology-driven growth. Known as “Cyberabad” due to its booming IT sector, the city has attracted global technology giants including Microsoft, Google, Facebook, and Amazon, alongside a flourishing start-up ecosystem. The HITEC City and Genome Valley clusters have made Hyderabad a magnet for IT, biotechnology, and pharmaceutical investments, positioning it as a global innovation hub.
The city’s economy is further bolstered by its strong presence in trade, real estate, education, and healthcare. The city also benefits from strategic connectivity via the Rajiv Gandhi International Airport, which is one of the busiest and most efficient airports in the country.
Hyderabad’s rising middle class and cosmopolitan lifestyle have driven demand for retail, luxury, and travel. With strong government support for tourism and infrastructure development, Hyderabad continues to strengthen its position as a dynamic market for business and leisure travel.
Growing Outbound Travel from India
· Multiple new airports across India to cater to the growing outbound segments.
· Fastest growing outbound markets post the pandemic.
· 7.2% of India’s population own a passport with a majority having availed one in the past decade. As of mid-December, 96 million Indians held passports, with the number to exceed the 100 million mark this year.
· India’s outbound travel market is expected to grow at a CAGR of over 11% to surpass $44 billion by 2032, according to a recent industry report.
· Indian passport holders now enjoy visa-free or visa-on-arrival access to 57 countries.
· Indian tourists are among the world’s highest spenders per visit made abroad, with visitor spend expected to increase from USD 23 billion in 2018 to USD 45 billion by 2028.
How ‘India International Travel Mart’ helps B2B Partners in the Travel & Hospitality Marketing Market?
India International Travel Mart (IITM) is more than just an exhibition—it is a dynamic B2B ecosystem designed to accelerate brand visibility, business development, and strategic partnerships in the travel and hospitality sector. Here is how it empowers B2B partners:
Special Focus on Sustainable Tourism: This year, a significant emphasis will be placed on sustainable tourism practices. Various exhibitors will showcase eco-friendly travel options, responsible tourism initiatives, and sustainable hospitality solutions.
Emerging Travel Technologies: The role of technology in transforming the travel experience is another key focus of IITM 2025. Exhibitors will be displaying cutting-edge travel technologies, including AI-powered travel planning tools, virtual reality (VR) travel experiences, contactless check-in systems, and blockchain-based travel security solutions.
Business Networking Opportunities: IITM 2025 offered unparalleled networking opportunities for industry professionals. The event featured multiple B2B meetings, allowing exhibitors to connect with potential buyers, partners, and investors. These meetings were instrumental in forging new business relationships and exploring potential collaborations.
Position as a Market Leader: IITM provides a high-impact platform for brand positioning, where B2B players can showcase innovations, packages, and services directly to a curated professional audience.
Expand Market Reach: Tap into new regions and traveler segments by meeting outbound agents from Tier 1, 2, and 3 cities. The show draws attendees not just from the host city, but from across India and abroad.
Real-Time Market Feedback: Use the opportunity to gather on-ground insights, test new travel offerings, and understand evolving buyer preferences in one of the world’s most diverse travel markets.
Network and Collaborate: Forge valuable connections with tourism boards, hotel chains, travel tech firms, and ancillary service providers. IITM is where cross-sector collaborations begin.
At IITM, B2B is not just business—it’s a strategic advantage!
