Intrepid Marketing and Communications orchestrated a highly successful Free Independent Traveler (FIT) FAM trip for select travel agents, focusing on the impressive portfolio of JAN Hotels in the Czech Republic. The FAM trip was meticulously designed to showcase the diverse appeal and premium hospitality that JAN Hotels offer, aiming to attract discerning Indian travelers seeking unique and enriching European experiences. These properties are ideally suited for a variety of segments, including leisure travelers, honeymooners, families looking for comfortable stays, and even corporate groups seeking elegant venues for conferences and incentive trips.
In Prague, the itinerary included thorough inspections of Hotel Duo, known for its extensive facilities; Hotel Carol, offering a blend of modern comfort and classic charm; Hotel Bookquet, a unique property; and Hotel Pulse 8, catering to the modern, tech-savvy guest. The group then traveled to the picturesque UNESCO World Heritage town of Cesky Krumlov to experience the old-world charm of Hotel Ruze and the historic elegance of Hotel Old Inn, both offering a glimpse into the region’s rich heritage.
Mr. Eytan Goldman, CEO of JAN Hotels, was present throughout the trip, underscoring the strategic importance of the Indian market. “The Indian outbound travel market is incredibly dynamic and holds immense potential for JAN Hotels,” said Mr. Goldman. “We believe Indian travelers, with their appreciation for rich culture, historical significance, and high-quality service, are ideal guests for our properties. This FAM trip organized by Intrepid has been invaluable, allowing the travel agents to personally experience the authentic Czech hospitality and diverse offerings of our hotels, from the vibrant heart of Prague to the enchanting serenity of Cesky Krumlov. We are confident this will foster deeper connections and significantly drive bookings from India.”
Mr. Sunil Mathapati, Director of Intrepid Marketing and Communications, echoed this sentiment, emphasizing the unique selling propositions of the hotels. “The FAM trip was a strategic initiative to immerse our travel partners in the exceptional quality and unique characteristics of each property. We are confident that this firsthand understanding will empower our agents to confidently promote JAN Hotels and translate into increased sales and a greater appreciation for the diverse range of accommodations within their portfolio among Indian travelers.”
