Korea Tourism Organization (KTO) officially appoints Indian actress and celebrated media personality Ms. Hina Khan as the Honorary Ambassador of Korea Tourism from India for the term May 2025 to April 2026. The official appointment ceremony takes place on 9 May 2025 at the KTO Seoul Center (HiKr Ground), in the presence of Mr. Andrew JH Kim, Acting Executive VP, International Tourism Division, KTO.
With this appointment, Ms. Hina Khan joins KTO’s mission to enhance the visibility and appeal of Korea as a preferred travel destination among Indian travellers. Through her recent week-long familiarization (FAM) trip across Seoul, Gangwon-do, and Incheon, she explores and showcases unique cultural experiences, Korean vegetarian cuisine, K-Drama filming locations, and K-Pop hotspots that resonate with the growing Hallyu (Korean Wave) fandom in India.
Mr. Myong Kil Yun, Regional Director – India & SAARC Countries, Korea Tourism Organization (KTO), says: “We are delighted to welcome Ms. Hina Khan as our Honorary Ambassador for Korea Tourism from India. Her remarkable connection with young audiences and vibrant storytelling on social media make her an ideal representative to promote Korea’s dynamic and diverse offerings. We believe this partnership opens new doors for Indian travellers to experience Korea’s culture, food, and trends in a more personal and immersive way.”
Expressing her excitement, Ms. Hina Khan says: “It is a great honour to be appointed as the Honorary Ambassador of Korea Tourism. Korea has always fascinated me – from its beautiful landscapes and rich traditions to the global popularity of K-Drama and K-Pop. I am truly excited to continue exploring and sharing my journey through Korea with my audience and encourage more Indians to discover this wonderful destination.”
This collaboration is part of KTO India’s continued efforts to engage Indian audiences through curated travel content and theme-based promotions. The appointment of Ms. Hina Khan marks a key milestone in promoting Korea as an accessible and culturally rich destination for Indian outbound travellers.
