The Indian traveller has changed. Today’s traveller doesn’t want to wait. They’re booking more spontaneously, upgrading experiences more often, and increasingly unwilling to compromise on the holiday they truly want. Whether it’s choosing an international holiday over a domestic getaway, upgrading to a five-star stay, or extending a short-haul trip into a long-haul experience, travel aspirations are evolving faster than ever before.
Recognising this shift, Pickyourtrail announces partnerships with ICICI Bank and HDFC Bank, becoming the first personalised holiday platform in India to introduce flexible payments at this scale through partnerships with the country’s two largest private sector banks. The launch marks the next chapter in Pickyourtrail’s journey—from giving travellers the freedom to personalise every aspect of their holiday to giving them greater flexibility in how they pay for it.
Recent insights from Pickyourtrail show that average spend per holiday has increased by more than 35% over the last four years, driven by travellers choosing richer experiences over compromises. At the same time, younger travellers, particularly Gen Z, are embracing spontaneous travel more than ever before, creating demand for payment solutions that move at the same pace as their aspirations.
Pickyourtrail was among the first brands in India to move travellers away from fixed packages and give them complete control over how they build their holidays. With this launch, the company is extending that same philosophy to one of the last untouched parts of the travel journey—payments.
Travellers booking international holidays on Pickyourtrail using eligible ICICI Bank and HDFC Bank credit cards can now split the cost of their trip into three equal monthly installments at zero interest, with no hidden charges or mark-up on the package price apart from applicable processing fees and GST.
Commenting on the launch, Hari Ganapathy, Co-founder & CEO, Pickyourtrail, said:
“We fundamentally believe the Indian traveller has changed faster than the travel industry has. Today’s traveller doesn’t want to postpone experiences, downgrade hotels or settle for a different destination because of how payment works. They want the holiday they imagined, when they want it.”
“When we launched Pickyourtrail, we changed how Indians planned international holidays by moving away from fixed packages to complete personalisation. This is the next chapter of that journey. By partnering with HDFC Bank and ICICI Bank, we’re bringing that same philosophy to payments because flexibility shouldn’t stop once you’ve designed your holiday.”
“This isn’t just another payment option for us. It’s the next step in our journey of reimagining how Indians experience international travel. We started by changing how people planned holidays. Now we’re changing how they pay for them.”
Under the programme, travellers can:
- Book any international holiday package on Pickyourtrail using an eligible HDFC Bank or ICICI Bank credit card
- Split the package cost into three equal monthly instalments at zero interest
- Avail instant discounts alongside the NCEMI plans on all eligible ICICI and HDFC credit cards
- Access the benefit across all international destinations and fully customised itineraries
For Pickyourtrail, flexible payments are not a standalone feature; they are a natural extension of personalised travel. As Indian travellers continue to demand greater control over every aspect of their holiday, the company believes how people pay will become just as important as where they go.
Beyond these strategic partnerships, Pickyourtrail has also partnered with Federal Bank, HSBC, Jupiter, Kotak Mahindra Bank and YES Bank to offer instant discounts, further strengthening its payments ecosystem for travellers.
