SaffronStays announces the appointment of Aashay Tallur as Vice President – Sales reinforcing the company’s commitment to strengthening its national sales network and expanding its B2B distribution strategy.
With over 15 years of experience across leading hospitality brands including Marriott, Hyatt, The Leela, Accor, and IHCL, Aashay brings deep expertise in commercial leadership, strategic partnerships, revenue growth, and sales excellence. Throughout his career, he has led high-performing sales teams, built strong travel trade and corporate relationships, and driven business growth across multiple hospitality segments. Prior to joining SaffronStays, he was with Marriott, where he spearheaded key sales initiatives and business development efforts.
In his new role, Aashay will lead SaffronStays’ national sales function with a focus on expanding the company’s B2B footprint across travel agents, corporate accounts, MICE, destination weddings, and strategic distribution partners. His appointment marks a significant step in strengthening SaffronStays’ commercial ecosystem and accelerating growth through deeper industry partnerships.
Speaking on the appointment, Devendra Parulekar, Founder said: “As SaffronStays continues to scale, strengthening our distribution and commercial partnerships is a key strategic priority. Aashay’s extensive hospitality experience and strong industry relationships make him the ideal leader to drive this next phase of growth. We are excited to welcome him to the team and look forward to expanding our presence across the travel trade and corporate segments.”
