Singapore’s MICE Magic: Blending Business with Experiential Joy

Singapore has long been lauded as a premier destination for MICE, and it’s not just the top-notch hotels that make it so. Beyond the boardrooms and ballrooms, Singapore offers a tapestry of activities and attractions that cater to every palate, ensuring that business travellers find ample opportunities for exploration and enrichment amidst their professional engagements.

Bharti Sharma

Could it be that my love for Singapore stems from my Leo nature, resonating deeply with the country’s essence? Or perhaps it’s the impeccably planned city, surpassing even my meticulously crafted professional itineraries? The answer to countless questions boils down to one simple truth: we all adore Singapore because it deserves that affection. From the ever-smiling faces to the genuine warmth, the city’s rich tapestry of cultures, and yes, the abundance of lush green skyscrapers – Singapore embodies the seamless coexistence of urbanisation and nature. It’s a testament to harmony, where city life and natural beauty intertwine effortlessly, leaving an indelible mark on all who visit.

Design Orchard bringing people together

Even though it was my fourth visit to this gem, my excitement remained unbounded, as I eagerly set out to explore the destination with a well-planned itinerary highlighting the finest MICE offerings. Soon enough, you’ll understand why I believe this destination is the epitome of excellence for MICE, without a shadow of doubt.

From the moment you step onto a Singapore Airlines (SQ) flight, you’re enveloped in warmth that sets the tone for the entire journey. Their crew, without a doubt, ranks among the most hospitable in the entire world, ensuring a journey of unparalleled comfort. And let’s not forget the ‘jewel’ of Singapore – Changi Airport – where the immigration process is seamlessly efficient, leaving you exhilarated at being in one of the world’s finest airports.

Our home for the next few days was the Pullman Singapore Hill Street, the newest addition to Singapore’s esteemed hospitality portfolio. Here, we were pampered with utmost care and attention. Designed by AP Architects, the hotel boasts a distinctive U-shaped structure housing 350 Art Nouveau-inspired rooms and suites. For larger conferences, it seamlessly integrates with two nearby Accor properties, ensuring convenience and flexibility for events of any size

Immerse in the symphony of colours at Asia’s largest bird park

High on experiences

When I say there’s never a dull moment in Singapore, believe me instantly. I may have lost count of the number of experiences on my trip, but the memories are deeply etched forever. Would you believe me if I told you I was blown away by the magnificent collection of the world’s finest whiskeys at The Grande Whisky Museum! Their vault houses over 7,000 bottles, including the rarest ones, such as the one signed by King Charles and Camilla, Queen Consort of the United Kingdom. After sampling some of the finest whiskeys, including Auchentoshan, Bowmore, and Glenglassaugh, the entire experience feels surreal. You not only learn about various whiskeys but also leave as a Whiskey Connoisseur, even if you entered with just a handful of knowledge.

Hey, Gin lovers, fret not; there’s plenty for us too! Enter Tanglin Gin Distillery, right in the heart of Dempsey Hill. Their Creations Lab hosts tours where you’ll learn the entire process of gin making. And once you’re educated, it’s time to enjoy the best gin cocktails at their Gin Bar.

But it’s not just about drinks; did you know Singapore is also home to some of the finest chocolates? At Mr Bucket Chocolaterie, you can witness the entire chocolate-making process while indulging in their menu. They are revitalising Asian chocolate industry and educating visitors about the bean-to-bar chocolate-making process. It’s safe to say there’s not a human who doesn’t like chocolate, making it a perfect choice for your next trip.

While I may not fly a plane, that didn’t stop me from enjoying the most amazing views of the destination’s landscape from the Singapore Flyer. This observational wheel lives up to its name, offering breath-taking views of the city. The 30-minute ride in air-conditioned cabins allows you to soak up the views of the sea, Marina Bay Sands, and the entire cityscape, although we were so captivated by the scenery that we hardly took any pictures.

Cheers to Sentosa

Tranquility to Thrills: Unraveling Sentosa’s Adventures

En route to Sentosa, our tour leader Naseem enlightened us with the origin of the island’s name, ‘Sentosa,’ derived from the word ‘Santosh,’ meaning tranquillity. Amidst the adventure and fun on the island, I truly felt this sense of tranquillity. With an abundance of activities to choose from, we dabbled in a couple of them. Our grand entrance to the island was via the Mount Faber Line, offering breath-taking vistas from a high vantage point. Despite my belief that I was afraid of heights, we spent most of our time in the cable car, capturing shots of the landscapes.

The beauty of Singapore is inexhaustible, leading us to Sky Helix. Each of us was eager to experience it. As we sat in the open-air gondola, gently rotating as it ascended to a height of 79 meters above sea level, we savoured the uplifting experience with a cool drink in hand. But guess what was the highlight of the ride? Spotting Capella, where Taylor Swift stayed during her visit for The Eras Tour. Despite descending, we were still exhilarated by the breath-taking 360° views from Sentosa to the Keppel Bay area and the Southern Islands.

After experiencing tranquillity in the air, it was time to dive into the ocean – well, the S.E.A. Aquarium, to be precise. One of the world’s largest aquariums, its home to over 100,000 marine animals representing 1,000 species across more than 40 diverse habitats. Welcomed by two divers holding a special welcome board, we felt the warmth of the water and immersed ourselves in the aquatic wonders.

Next up was an adrenaline-pumping adventure at HyperDrive, located in The Palawan complex on Sentosa Island. This futuristic track pushes the boundaries of karting by fusing virtual reality (VR) thrills with real-life hairpin turns. Despite finishing last, I was eager to do it again, channelling my inner Schumacher.

We then sped our way to the next thrilling experience: a yacht tour of the Southern Islands. S Kogu, Director, and Founder of Yacht Cruises, also served as our pilot, ensuring we’d never forget this ride. If only I could capture the video of our screams of joy, you’d realise how amazing it truly was.

If only I could receive a certificate affirming my foodie credentials, I’d proudly present it to attest that I’m not exaggerating when I say that the food scene in Singapore is truly mind-blowing. Our itinerary was brimming with visits to some of the best restaurants in the city, each promising a culinary adventure like no other.

Scrumptious delight at Margarita

A Foodie’s Singapore Saga

Our gastronomic journey commenced with a heartfelt meal at Coriander Leaf, where I experienced the epitome of authentic Pan-Asian cuisine for the first time. Amidst a diverse menu, the consistency in taste and quality of each dish was remarkable. Inspired by millennia-old traditions, Coriander Leaf aims to weave these stories onto the dining table, offering path-breaking culinary education and team-building programs, perfect for groups seeking a unique culinary experience.

Venturing into the oldest Mexican restaurant in Singapore, Margarita was an absolute delight. Sipping on delicious Margaritas, we indulged in the most amazing tacos, fire-roasted corn cobs, and their best-selling hand-churned, hand-piped churros, savouring every bite with sheer delight.

But the revelation came when I experienced Indian cuisine at Royal Taj Sentosa, surpassing the standards of many restaurants back in India. From the impeccable dal and biryani to the freshly baked naan, every dish was a culinary masterpiece that left us in a blissful silence, fully immersed in the flavours.

Firangi Superstar presented us with a unique perspective on Indian cuisine, offering a cinematic journey through the Motherland, reimagined through a kaleidoscopic fantasy lens. With its warm interiors and meticulously curated menu blending Indian flavours with modern presentation, the dining experience was nothing short of magical.

Walking away from Firangi Superstar led us to High Bar Society, where the concept of a gelato ice cream bar was redefined. Serving an eclectic fusion of alcoholic gelato ice cream and meticulously crafted cocktails, this establishment offered an array of flavours infused with the likes of Macallan and Singapore Sling, tantalising our taste buds with every spoonful.

And what better way to culminate our culinary adventure than at Jigger & Pony, hailed as one of the world’s best bars. Nestled within Amara Hotel, this establishment, known as the ‘Living Room of the City,’ exudes a welcoming ambiance where guests can unwind and feel completely at home. With its warm yet professional service, classic drinks with a twist, and excellent snacks, Jigger & Pony is an absolute must-visit for anyone seeking an unforgettable drinking experience.

Fun with gang at Skyhelix

The best MICE Rolodex

While scouring the delicacies and fabulous experiences of the ‘Red Dot’, we went on a journey through some of the best MICE offerings in Singapore. The COMO Metropolitan, with its high tech transformative experiences holds a special place in the future of technology. Pan Pacific Orchard boasts an array of event spaces, perfect for gatherings and meetings. This makes it one of a kind in its own way. The Mount Faber Ballroom had a distinct appeal with spectacular views of the cable car line and the glistening harbour. Far East Hotels at Sentosa, the newest experience at Sentosa is an island gateway and getaway. It is a wonderfully-transformed heritage site brimming with adventure, history and romance.

Moving on to the Marina Bay, PARKROYAL Collection Marina Bay was a breath of fresh air with their innovative design that enriches a sense of wellbeing and a strong connects with the nature. Moving onto the Mandarin Oriental with its exceptional taste is an eye catcher. With 510 opulent rooms and suites boasting stunning views, five exquisite restaurants including the award-winning MO BAR is perfect for groups looking for a relaxing getaway. The décor and aesthetically appealing artwork on the walls were the cherry on top of the cake. The experience was indeed a bundle of information.


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